2022 SAC Get Out The Vote Campaign

Using memes, shitposting, and general chaos to reach new voters

The Sonoran Avalanche Center

In 2022 we partnered with Protect Our Winters to utilize the SAC platform to create humorous GOTV messaging that meets young voters where they are and to support content creators who are most directly connected with this audience.

Read our 2022 Digital Report

Traditional Get Out The Vote (GOTV) messaging, while incredibly important, can easily be lost in the noise of the attention economy of social media. GOTV messaging can be as engaging in this competition for attention as telling people to eat their vegetables.